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Sophie Cunningham rules out OnlyFans, questions its family-friendly pitch

Sophie Cunningham rejected the idea of joining OnlyFans during an appearance on Theo Von's podcast, questioning whether subscribers would seek out fitness and family content on the platform. The 30-year-old Indiana Fever guard is now an unrestricted free agent after her one-year contract expired.

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Cunningham rejects an OnlyFans account

On the October 28 episode of This Past Weekend, Von asked Cunningham about OnlyFans during a discussion of how WNBA players earn money outside basketball.

"No. I'm like, yeah. Yeah. Not my alley. I keep my pride to myself," Cunningham said.

Von also brought up players who offer fitness, family and lifestyle material rather than adult entertainment. Among them is Erica Wheeler, who became the first professional basketball player to partner with OnlyFans when she joined in January 2026, according to Yahoo Sports. Wheeler uses the platform for fitness, lifestyle and behind-the-scenes content, not adult material.

Cunningham questioned that approach. "That's like McDonald's trying to serve enchiladas," she joked after hearing about Wheeler's use of the platform. She also expressed doubt that subscribers would turn to OnlyFans for health advice, family activities or everyday lifestyle videos.

OnlyFans earnings and WNBA salaries

The conversation turned to former WNBA star Liz Cambage and the money she reportedly earns on OnlyFans. Yahoo Sports put her annual earnings at about $1.5 million and cited reports that her first week on the platform brought in more than her entire WNBA career. Her career WNBA earnings totaled a little over $590,000, according to Spotrac.

Cunningham recognized the financial appeal but suggested Cambage could have earned more by remaining in the league, pointing to the higher compensation available under its latest collective bargaining agreement.

The WNBA announced the seven-year agreement on March 20, 2026. According to the league, it raised the salary cap from $1.5 million in 2025 to $7.0 million in 2026, with a maximum individual salary of $1.4 million. The projected average salary was $583,000, while minimum salaries ranged from $270,000 to $300,000, depending on years of service.

A larger public profile in Indiana

Cunningham joined Indiana in 2025 after six seasons with the Phoenix Mercury, who selected her 13th overall in the 2019 WNBA Draft. Her relationship with Caitlin Clark, physical defense and readiness to stand up for teammates helped make her a recognizable figure as the Fever attracted greater attention.

Her business interests extend beyond basketball. During her time in Indiana, she has partnered with Adidas, Arby's and Marriott Bonvoy and modeled for the Sports Illustrated Swimsuit Edition, according to the Lexington Herald Leader.

She also hosts No Hesitation with basketball trainer Drew Hanlen. The Herald Leader reported that the podcast began in 2025 as Show Me Something with co-host West Wilson. Cunningham later changed the name and replaced Wilson with Hanlen.

Her public comments have also drawn controversy. The Indianapolis Star reported that remarks about transgender athletes in an ESPN profile prompted nationwide criticism and protests around multiple Fever games in July and August 2026. Then-general manager Amber Cox said those off-court distractions would not affect the team's decision on Cunningham.

An uncertain next season

Cunningham finished the 2026 regular season averaging 7.9 points across 43 appearances, including three starts. She shot 46% overall and 41.9% from three-point range, according to the Indianapolis Star. Her production declined over her final 15 regular-season games, when she averaged 4.7 points and made 34.8% of her three-point attempts.

Indiana went 28-16 and earned the No. 6 playoff seed before losing its first-round series to the Las Vegas Aces, 2-1, the Lexington Herald Leader reported. The team subsequently fired Cox hours after president Kelly Krauskopf stepped down.

Cunningham's next team remains undecided. According to the Indianapolis Star, she signed a one-year, $665,000 contract with the Fever in spring 2026. Its expiration made her an unrestricted free agent for the second consecutive offseason.

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